Small Business Essentials

I keep hearing this term lately, "Economic Correction", and all I can think is that it doesn’t matter how much honey you spread on liver – it’s still going to taste pretty bad. All jokes aside, a true CEO would celebrate a recession as a time of opportunity, not as a time to roll over and quit. To honor that can-do spirit, I’m dedicating the next month or so to doing business in a recession. I’ll have content like:

• Tips on maximizing your ROI
• Real-life stories from entrepreneurs like yourself
• Case studies with real hands-on advice
• and more!

Along with this new kickstart to the economy, I’ll be relaunching several of my sites, including this one. I took a long time off from writing to give birth to a beautiful baby boy (he was born just before Halloween), and to move out of state (I am loving Oregon, thank you), and now it’s time to get back to writing! This site now features:

• A sidebar with the most popular posts, features, comments, and tags;
• A Flickr feed widget;
• A links section for me to share the stories I think will benefit my readers;
• Updated bookmarks to my favorite sites;
• and An updated look, courtesy of a theme by WooThemes that I modified for my own purposes. (If you would like your own custom-modified WooTheme WordPress theme, please contact me.)

Along with this relaunch, I am now dividing my posts into more places. The content will now be divided as follows:

• Small Business Essentials will have all of my business, marketing, sales, and other small business content.
• The NHG Consulting News blog will contain all the company, project and portfolio updates.
• The Web Technology for Entrepreneurs blog on StartupNation will feature all my technology posts.
• The blog at my new site, That PHP Girl, will contain all programming- and WordPress-related posts.

To stay updated, you can subscribe to the RSS feed of each individual blog, or follow the nhgnikole Twitter feed which reposts links to all my articles. I’m also working on some sort of newsletter or Small Business Mashup feed, but I’m not sure when I will have that ready.

So … Hello again! Welcome back! And let’s all get through this together with some solid effort and some outside-the-box thinking. If you are still in business or looking to start a new one, Congratulations! Small businesses truly are the backbone of our economy, and we can all make it through this together!

image by Wendy Piersall